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ZÓBO Rooted in Fire campaign

AI creative direction · CGI · cinematic advertising

Visuals that
make people
stop.

SheyG Studio builds cinematic campaigns, CGI, digital experiences and interactive worlds for brands and storytellers.

ZÓBO · Rooted in Fire

Selected work

The work comes first.

OSME - Cinematic Fragrance Film, Product Visualization

Product Visualization

OSME - Cinematic Fragrance Film

Self-directed concept project — build a luxury fragrance brand and film from scratch to demonstrate cinematic product video range for premium beauty clients.

Product Photography — Cinematic Commercial Studio, Photography

Photography

Product Photography — Cinematic Commercial Studio

A collection of premium product photography built entirely with AI — no camera, no physical set, no shipped samples. Each image follows a controlled virtual-production process, with consistent materials, lighting and product details carried across every composition. Final compositing and typography ensure packaging and campaign copy remain sharp, accurate and on-brand.

UGC Contents - Self Testimonial Ads, UGC

UGC

UGC Contents - Self Testimonial Ads

First-person testimonial ads designed to feel native to social platforms—direct, relatable and less like traditional advertising. Each video follows the same discipline: one authentic setting, one honest spoken line, natural handheld phone framing, and a real product held up to camera rather than staged on a shelf.

The Underground Jury, AI Films

AI Films

The Underground Jury

A 90-second AI-directed short film that opens on an ordinary man's ordinary morning and reveals, scene by scene, that he's secretly being scored — for honesty, courage, and creativity — by a hidden panel of judges.

KORVEN — UGC Unboxing and Try On, UGC

UGC

KORVEN — UGC Unboxing and Try On

A single continuous piece moving from unboxing straight into try-on — a corporate gift box opened on camera, the polo and cap lifted out and felt, then worn and shown on body, all in one take rather than two clips stitched together. Authentic handheld phone-camera energy throughout: natural daylight, natural hand movement, no polish.

GTS Repairs – Diagnostic Motion Ad, Motion Design

Motion Design

GTS Repairs – Diagnostic Motion Ad

Branded motion graphics built for GTS, a phone and laptop repair business, using their existing brand identity — the upward-triangle mark and "Simply moving you forward" tagline — as the foundation for a full diagnostic visual language. A cracked device floats, separates into a clean labeled teardown showing every internal part, damaged components are flagged and swapped for pristine ones, then the device reassembles and powers on flawless, closing on the brand's own logo.

Featured case study

ZÓBO: Rooted in Fire

View full case study
ZÓBO: Rooted in Fire campaign still

The brief

A flagship AI commercial campaign for ZÓBO, reimagining the hibiscus drink as a premium cultural icon: fiery pours, packed Lagos market, and glass-bottle variants lit like luxury objects.

Creative choices

Hibiscus red as signature colour, hard backlight on condensation, macro splashes, and a grounded market-energy frame.

Deliverables

Product fidelity passes, liquid-timing studies, packaging variants, campaign key-art stills, and social cutdowns.

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The SheyG Masterclass

Create the visuals yourself.

A focused, hands-on program for creatives and brand owners who want to make cinematic AI visuals. Built from the studio's real commercial workflows.

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